Rachel Lindsay Event Moodboard
After working with Rachel during her time as The Bachelorette, I knew we needed to continue the story after the final rose. Rachel has been so lovely to get to know, and I knew partnering together to benefit a charity that was close to her heart would be something we both could get excited about.
This Winter, our West Village store team will be partnering with Rachel Lindsay for a Kendra Gives Back event benefitting The Michael Finley Foundation. Detailed with light touches of whimsy, this event will evoke romance while exciting our Dallas ladies for the holiday season!
Overall, the event will feel light-hearted and fun, but with touches of moody romance to make it feel like the cozy months of winter are really upon us (even though it'll be 80+ degrees outside!)
Navy-tied waiters will pass around party-inspired appetizers while the bartender mixes up bubbly cocktails with clear and rose quartz crystal rock candy stirrers. In the background, lively music will bring the store to life while influencers and VIP customers mingle about. Throughout the store, jewel toned florals will drape the countertops and gem stone boxes will kiss the table scape.
To encourage attendees to check off those holiday wish lists, we will be providing a gift with purchase to the first 50 customers who spend $200 or more. Through this initiative, we hope to get closer to reaching our goal of $3,000 giveback to The Michael Finley Foundation. To sweeten the gift with purchase, an in-house calligrapher will hand draw names for a personal touch to place inside that will be cherished for years to come.
I am looking forward to bringing this event to fruition and can't wait to update!